Community Shoppers Guide
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The Community Shopper's Guide, Inc.

SERVING THE CULLMAN MARKET AREA SINCE 1981

Published Weekly. 100% Direct Mail Delivered (In Home: Wednesday)

1. The Community Shopper's Guide is an advertising publication serving the Cullman, Alabama, market area merchants, businesses, professional people and consumer-individuals advertising needs.

2. The Community Shopper's Guide is the only total market coverage advertising medium for the Cullman, Alabama, market (trade area). We reach every resident boxholder in Cullman City, Cullman County, and trade area portions of Winston, Morgan and Blount counties

3. The Community Shopper's Guide is the only 100% direct mail delivered advertising medium serving the Cull man market area. We currently direct mail deliver to over 38,000 households each Wednesday.

4. The Community Shopper's Guide is currently the primary print, (ROP) and/or pre-printed insert advertising medium for:

(A) The largest grocery chain serving the Cullman market. (four supermarkets in this market area) Warehouse Discount Groceries. Plus Cullman Piggly Wiggly (A Full Line/Complete Supermarket). Plus seven community supermarkets throughout the trade area. (Each Zoned To Their Particular Market Area With Pre-Printed Inserts/Circulars). (Over 90% Market Share of Trade Area Food/Grocery Advertising)

(B) The Largest TV, electronics and home appliance sales and service center in Cullman market. (Handy TV/Appliance). (Plus The Leading Furniture Stores In This Market).

(C) The three largest home improvement/building centers in the market. (Lowes, Marvins and Walker Bros.).

(D) The top tire and auto repair centers.

(E) Cullman new car dealerships, and most used car dealerships.

(F) Many other merchants, business and professional customers. (average 198 display ads per week, for past 12 months, As Of December 31, 2005.)

(G) As of December 31, 2005 over 600 different businesses have placed at least one display ad in The Community Shopper's Guide, during 2005. 2 to 2 1/2 times more than any local competitor.

5. Over 3.5 million pre-printed inserts delivered, in the Shopper, in 2005.

6. Our Wednesday Display AD COUNT is consistently 1.5 times greater than any other publication, including local daily newspaper, in this market...WHY? RESULTS!!

7. The Community Shopper's Guide is the primary source, by a large margin, of advertising for consumer-individual and business word-ads (classifieds) in the Cullman market area.(Paid...Not Freebies). 2005 Year's Average: 600 weekly, over 1.75 times the average of the local newspaper.

8. The Community Shopper's Guide is not a newspaper. We do not have news, features and other non-essentials competing for readership time against your advertising. We do have a "Community Notes" section listing the current happenings, programs and events, free of charge, for local churches, schools, clubs and civic organizations. This, along with the largest consumer/individual/business word ad, (classified), section in the Cullman market, assures you the best, most consistent readership in this market.

In summary: The Community Shopper's Guide offers you, the advertiser:

(A) Cullman's only total market coverage.

(B) 100% U.S. MAIL DELIVERY.

(C) Lowest advertising rates per household reached. (The only way to reach every household in this market).

(D) The largest readership of any advertising medium in the Cullman market

(E) The largest dollar return for advertising dollar invested in the Cullman market.

(F) Locally Owned And Operated, In Our 25th Year.

219 First Ave. S.W.
PO. Box 1214
Cullman, AL 35055

Phone 256-734-1532
Fax 256-734-1672

Website: csgonline.com


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